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Applied Methods GmbH - Website Redesign
Tools:
Figma
Miro
Skills:
UI Design
UX Design
Product designer
Applied Methods GmbH - Website Redesign
Live link:
https://appliedmethods.biz/
About the Project
Applied Methods GmbH is a top IT solutions company that helps businesses. They work with clients around the world and needed a fresh website to better show what they do.
Project Goal
I needed to create a modern, easy-to-use website that shows how good the company is, displays their services and success stories, and talks to possible clients in both English and German.
Strategy and Process
🔍 Research Phase
Deep dive into competitor websites for inspiration
Study of target users and their needs
Analysis of the existing site's Google rankings
💡 Creative Process
Design concepts that matched their brand identity
Strategic planning to maintain SEO during redesign
Collaboration with stakeholders on key features
✏️ Design Development
Creation of wireframes, prototypes and detailed mockups
Careful mapping of the user journey throughout the site
Balance between stunning visuals and fast loading times
🔄 Refinement Process
Ongoing improvements based on client feedback
Enhanced user experience with smoother navigation
Full adaptation for both English and German languages
🚧 Challenge Overcome
The biggest hurdle? Preserving their Google rankings during a complete redesign. Big changes could have hurt their search visibility. The solution included:
Comprehensive technical audit of the existing site
User behavior analysis to identify critical pathways
Step-by-step transition plan for a seamless launch
This approach worked beautifully, keeping their rankings while giving them a fresh new look!
Results
🔹 Better User Experience
The new website is easier to use and navigate in both languages.
🔹 More Engagement
The fresh design and clear presentation made visitors stay longer and more potential clients got interested.
🔹 Happy Client
Applied Methods GmbH got great feedback from everyone, which made them look even more like experts in IT solutions.
What I Learned
Beauty meets performance: The project highlighted the critical balance between design and speed. Careful optimization of layout and content means the site looks professional while loading quickly. This smart approach keeps visitors engaged and helps maintain strong Google rankings.
